Episodes
Friday Aug 02, 2024
Friday Aug 02, 2024
Are you looking to sell your business in the next 5 years? Whether you want to sell in the future or not, you need to be ready to sell TODAY. We are joined by Roofing Business Broker, Claudio Vilas, to discuss all of the guardrails that our roofers should have in their business so they are ready to sell. Claudio breaks down how business owners can start implementing habits and the details business owners should take to get everything above board when life inevitably happens.
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review!
Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!
About Claudio:Claudio has over 25 years of experience as both an international executive for Fortune 500 companies, and as an entrepreneur. He was formerly a Marketing Director for Latin America, overseeing sales of over $300 million, and a Domestic Channel Marketing Director, overseeing sales of over 1 Billion. More recently, as a business owner, he owned several different businesses in South Florida. Claudio is a passionate entrepreneur and enjoys helping his clients achieve their fullest potential, assisting them in either buying or selling their businesses.
Timestamps:
[00:00 - 02:42] Intro with Claudio Vilas
[02:43 - 06:10] What Roofers Should Be Doing
[06:11 - 09:13] Pitfalls for Roofers
[09:14 - 13:26] The Focus / Ready to Sell
[13:27 - 15:54] EOS / Profit First
[15:55 - 22:28] Biggest Mistakes Business Owners Make / Trends
[22:29 - 22:46] RoofingSite.com Ad (special offer)
[22:47 - 27:37] Lighting Round
[27:38 - 29:14] Takeaways
[29:15 - 30:19] Outro/Contact
Resources:
Website: https://www.cvbusinessbroker.com/aboutme
https://www.linkedin.com/in/claudiovilas-business-broker/
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Friday Jul 26, 2024
Friday Jul 26, 2024
Did you know you can train AI on your own company? In today’s workshop, Chris dives deep into how you can train AI with content that you already have for your company. Chris uses ChatGPT and Claude with very extensive prompts and shows how you can do the same! If you’ve been looking for a personal assistant, today you’ll learn how to create your assistant to help your roofing business! Don’t forget to grab your free resources, prompt cheat sheets, AI SEO expert course, and Chris’ book Digital Guide to Marketing for Roofers these all can be found at www.roofingsites.com/ai-workbook. !
Find more business-growing information in The Ultimate Guide to Digital Marketing for Roofers here https://go.roofingsites.com/!
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
Timestamps:
[00:00 - 02:27] Intro/Train AI for Your Roofing Company
[02:28 - 07:25] How AI will Help Your Business & 4R Marketing System
[07:26 - 10:42] What to Train AI On
[10:43 - 12:52] Perfect Prompt Framework
[12:53 - 23:33] Using Prompts in ChatGPT & API’s
[23:34 - 28:50] Using Prompts in Claude
[28:51 - 36:00] Tips when using Claude & ChatGPT (Custom GPT’s)
[36:01 - 37:22] Back to Claude (API)
[37:23 - 38:38] Steps to Train AI on Your Company & Recap
[38:39 - 41:28] Outro & Free Resources
Resources:
RoofingSites: https://www.roofingsites.com/
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Friday Jul 19, 2024
Friday Jul 19, 2024
Getting your foot in the door is hard enough, but can you close the deal? Professional mediator and author, Moshe Cohen shares his framework for roofers to build long-lasting connections in any market in high-stakes situations. This episode isn’t just filled with techniques you can try, Chris and Moshe dive into the how of making negotiation second nature and natural for any professional. You can also check out Moshe’s book: Collywobbles: How to Negotiate When Negotiating Makes You Nervous.
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review!
Don’t forget to grab your own copy of The Ultimate Guide to Digital Marketing for Roofers here!
About Moshe:For over two decades, Moshe Cohen has been helping people unlock their potential to negotiate more effectively, communicate more skillfully, lead more purposefully, and manage conflict more artfully. His book, *Collywobbles: How to Negotiate When Negotiating Makes You Nervous*, combines negotiation with emotional intelligence to help readers overcome emotional barriers, apply their skills, and become more effective negotiators.
Moshe Cohen has been helping people improve their skills since 1995 when he founded The Negotiating Table and has been teaching at Boston University's Questrom School of Business since 2000. He has worked with thousands of students as well as companies and organizations all over the world. As a mediator, he has worked to resolve hundreds of matters and has also coached executives, managers, and individuals on negotiating more effectively.
Timestamps:
[00:00 - 05:05] Intro with Moshe Cohen
[05:06 - 09:37] 3 Techniques to Negotiate as a Roofer
[09:38 - 15:01] 3 Ways to Slow Down in Negotiation
[15:02 - 17:39] Roofers/Contractors Starting Out
[17:40 - 21:05] Common Mistakes Roofers Make
[21:06 - 22:11] Craziest Mediation Moshe Has Done
[22:12 - 22:37] RoofingSite.com Ad (special offer)
[22:38 - 25:48] Lighting Round
[25:49 - 27:57] Takeaways
[27:58 - 29:05] Outro/Contact
Resources:
Website: https://www.linkedin.com/in/grothryan/
https://www.salestransformationgroup.com/about-us/
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Friday Jul 12, 2024
Friday Jul 12, 2024
Creating content is the easiest way to become an authority in your area, how do make it easier for roofers? In today’s workshop Chris unveils his strategy by leveraging AI tools to research and create video content for your roofing company. Can’t think of topics to cover? Wondering what people are searching for? No more excuses, Chris us exactly how to research, organize, and create scripts for you to start utilizing! Don’t forget to grab your free resources, prompt cheat sheets, AI SEO expert course, and Chris’ book Digital Guide to Marketing for Roofers these all can be found at www.roofingsites.com/ai-workbook. !
Find more business-growing information in The Ultimate Guide to Digital Marketing for Roofers here https://go.roofingsites.com/!
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
Timestamps:
[00:00 - 03:15] Intro/Defining Topical Authority
[03:16 - 06:04] Using Gemini to Research People’s Questions
[06:05 - 08:13] Using Perplexity.ai
[08:14 - 13:00] Using ChatGPT
[13:01 - 15:30] Chris’ Custom Roofer Video Script Assistant
[15:31 - 17:21] Outro & Free Resources
Resources:
RoofingSites: https://www.roofingsites.com/
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Friday Jul 05, 2024
Friday Jul 05, 2024
Are you ready to go on a vacation that is actually worry-free? Ryan Groth, Founder of Sales Transformation Group lays down how roofers get to the next level in their business. Owners are usually trapped and tied to the sales process for the lifetime of their business; this isn’t ideal for anyone’s retirement plan or for the company to survive. Ryan shares his framework for roofers to go far beyond a few million in sales per year.
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review!
Don’t forget to grab your own copy of The Ultimate Guide to Digital Marketing for Roofers here!
About
“To Help Business Owners Focus on Growth allowing them to Create Safety for others.”
After experiencing first-hand the worries and issues that the construction and building materials industries face with sales, we knew we had to make a difference.
When you look at the statistics, you’ll see that sales proficiency is a major weakness in our industry, which leads to all types of problems for both the business owner and the employees.
Problems like inconsistent, unpredictable revenue. Problems like razor-thin margins that don’t give the business room to grow or breathe. Problems like not knowing whether or not you’ll land your next job because your sales process isn’t consistent.
We get it, and we’re here to help.
Timestamps:
[00:00 - 04:38] Intro with Ryan Groth
[04:39 - 08:06] What Sales Transformation Group Does
[08:07 - 13:30] Helping Roofers Level Up (Road to Millions)
[13:31 - 18:00] Roofers/Contractors Starting Out
[18:01 - 23:08] How You Can Grow Past Leads (Referrals)
[23:09 - 23:33] RoofingSite.com Ad
[23:34 - 27:51] Lighting Round
[27:52 - 30:00] Takeaways
[30:01 - 31:00] Outro/Contact
Resources:
Website: https://www.linkedin.com/in/grothryan/
https://www.salestransformationgroup.com/about-us/
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Friday Jun 28, 2024
Friday Jun 28, 2024
How you can hire rock stars for your empire! Ryan Englin, CEO of Core Matters and Author of “Hire Better People Faster”, and “How to Hire the Ones You Won’t Want to Fire,” shares his passion and methods for employee recruitment and retention. Ryan takes out the guesswork around hiring in today’s workshop and paints the picture that many roofers haven’t seen.
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review!
Don’t forget to grab your own copy of The Ultimate Guide to Digital Marketing for Roofers here!
About
The Core Fit Hiring System is a repeatable, in-house recruiting process for attracting and retaining all employees you need to grow your service business and free up your time.
Timestamps:
[00:00 - 05:27] Intro with Ryan Englin (Corporate to Agency)
[05:28 - 07:01] What Core Matters Does
[07:02 - 10:52] Mindset Shift (Employee Experience)
[10:53 - 21:27] 3 Types of Recruiting
[21:28 - 29:28] Using The Right Bait (Higher Pay)
[29:29 - 36:10] Reality of Labor Market (Shortage & Training)
[36:11 - 42:00] Find the Core of Your Company
[42:01 - 45:36] Recap / Hardest Part of Business / Free Resources
[45:37 - 51:55] Audience Takeaways & Q&A
[51:56 - 53:27] Outro/Contact
Resources:
Website: https://www.linkedin.com/in/ryanenglin/
https://corematters.com/
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Friday Jun 21, 2024
Friday Jun 21, 2024
What does it mean to be a better leader? Randy Goruk, Founder of Leaders’ Edge 360, shares who should be improving their leadership skills and which skills leaders should have. These skills include but are not limited to planning, effective listening, asking good open-ended questions, and having a focal point. Hear how your business can benefit by strengthening leadership skills to achieve full employee engagement and improve profits! For more information about Randy and Leaders’ Edge 360, visit them at leadersedge360.com.
If you enjoyed today’s episode, please take a moment to leave us a 5-star review.
Grab your own copy of The Ultimate Guide to Digital Marketing for Roofers here!
About
In 2003, Randy founded LeadersEdge360.com to deliver innovative, customized programs primarily for building material companies, manufacturers, distributors, retailers, contractors, sub-contractors, as well as government agencies, non-profit organizations and organizations seeking leadership development help. More than that, he provides insight into business challenges and delivers results-oriented tactics for leaders to implement with their teams. Leaders benefit by strengthening their skills so they can achieve full employee engagement, which in turn improves profits. In today’s marketplace, Randy is known for delivering Real Experience—Real Results in ways that never disappoint.
Timestamps:
[00:00 - 01:09] Intro
[01:10 - 03:45] Construction as the Starting Point for Entrepreneurship
[03:46 - 12:34] Leaders Edge 360- Coaching Skills
[12:35 - 14:26] #1 Issue Randy Sees
[14:27 - 17:45] Who Should Be Improving Their Leadership Skills?
[17:46 - 23:19] Industry Trends
[23:20 - 23:45] Ad
[23:46 - 27:43] Lightning Round
[27:44 - 30:18] Chris’s Takeaways
[30:19 - 31:46] Outro
Resources:
Website: https://leadersedge360.com/
https://www.linkedin.com/in/randygoruk/
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Friday Jun 14, 2024
Friday Jun 14, 2024
AI can look intimidating, where do we start, roofers!? Today’s workshop is a quick lesson to get you started using AI TODAY for your roofing company. No more excuses, Chris is showing you exactly where you can start getting the hang of using ChatGPT and Google’s Gemini. Don’t forget to grab your free resources, prompt cheat sheets, AI SEO expert course, and Chris’ book Digital Guide to Marketing for Roofers; these all can be found at www.roofingsites.com/ai-workbook. !
Find more business-growing information in The Ultimate Guide to Digital Marketing for Roofers here https://go.roofingsites.com/!
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
Timestamps:
[00:00 - 00:37] Intro
[00:38 - 02:02] Follow Along to Free Course
[02:03 - 05:09] How to use Custom GPT
[05:10 - 09:25] How to use Google’s Gemini
[09:26 - 10:04] Outro & Free Resources
Resources:
RoofingSites: https://www.roofingsites.com/
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
Roofer Growth Hacks
Welcome to Roofer Growth Hacks, the podcast that is dedicated to highlighting those in the roofing industry, learning how they overcame growth challenges with creative growth hacks, and connect them with others in the Roofing Industry.